| New brand for WYG |
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| Written by David Raleigh | |
| Tuesday, 25 November 2008 | |
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LIMERICK-based company White Young Green Ireland has re-branded itself as WYG Ireland, the multidisciplinary engineering, environmental, planning and surveying and project management consultancy has revealed. The new WYG brand comes after a period of organic growth and acquisition, the company told the Limerick Independent Business section. It also made the move after recently acquired brands including P H McCarthy & Partners, a leading engineering consultancy and Malachi Cullen & Partners, a civil and structural engineering consultancy. Both companies will now fully operate under the WYG Ireland brand. The company itself is also re-branding its surveying and management services business to Nolan Ryan Tweeds. This brings together the Nolan Ryan Partnership, a project management and quantity surveying practice that was acquired by WYG Ireland in 2006, with Tweeds, a WYG company and one of the UK’s leading cost consultancy practises. Nolan Ryan Tweeds will be part of the WYG group. “A strong brand is a very powerful asset and we needed to evolve an identity that would modernise and strengthen WYG, particularly at a time when distinguishing competitive advantage is crucial,” said Ray Moore, Managing Director, WYG Ireland. "We have made a number of successful acquisitions and our new dual brand approach in Ireland will allow Nolan Ryan Tweeds to flourish within a new flexible brand framework,” Mr Moore said. WYG Ireland including Nolan Ryan Tweeds employs over 650 people in Limerick, Athlone, Belfast, Cork, Derry, Dublin, Kilkenny, Naas, Sligo and Waterford. |
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