| Kids should 'wrap, splat and hat' in the sun |
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| Written by David Raleigh | |
| Wednesday, 01 July 2009 | |
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Designed in association with the National Schools Partnership, the pack is based around 'Wrap, Splat, Hat'-a simple call to action slogan to help kids to remember the three important steps to sun protection: wrap up with a t-shirt and shorts, splat on some sun screen, and put on a wide brimmed hat. Fully supporting the national curriculum, the packs are designed as a fun way to get an important message across and include pupil 'Passports to the Sun', lessons, activities, PE games and stickers. Key facts in the packs have been supplied by the British Skin Foundation, which is also working on a number of other sun safety initiatives. A recent Garnier survey revealed that 24 million (83%) of British parents don't think it's necessary to apply sun protection to their children in the summer months before going to school. Over half of parents (15m or 52%) don't give their child a bottle of sun protection before they go to school in the summer. A staggering 19% (nearly 5.5m) of parents said their children do NOT have a shaded area at school and 51% (14.5m) have no idea if their children have a shaded area at school       37% (10.5m) of parents surveyed buy lower than an SPF30 for their children. Guy Farmer, General Manager Garnier, said: “We know that awareness of sun safety in the Ireland and the UK is still low - up to 10% of British adults never use sun protection and that there is widespread confusion about suncream and staying safe in the sun. In line with the brand's 'Take Care' message, Garnier feel that educating young people in Limerick about the dangers of sun, will help them develop good habits about sun protection which will stay with them for the rest of their lives.” Mark Fawcett, Chief Executive at the National Schools Partnership, explained that the packs are designed to help schools engage both pupils and their parents in being sun aware and applying safe sun practices. “The 'Wrap; Splat; Hat' packs are fun for pupils and easy for teachers to use. By focusing on the subject schools and parents can help to make sure that children are aware of how important and simple it is to protect themselves from the sun.  Sun safety is an essential part of a child's education, so we are pleased that Garnier Ambre Solaire has recognised this need and developed a strong campaign for Limerick's schools,” Mr Fawcett said. |
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