Fiat Group Automobiles and Microsoft have launched a new Blue&Me-based system that enables drivers to minimize their impact on the environment. The EcoDrive solution, spearheaded by Fiat extends into the way consumers drive their cars.

Today the official fuel consumption and emission figures of cars, certified by the European Union, are obtained using cars driven by professional drivers on a Roller Dynamometer Test Bench.

The test takes place in optimum ambient conditions (fixed temperature, pressure and humidity) on a predefined driving cycle (fixed vehicle speed, time and gear shift points) with air conditioning, radio, lights, and other devices switched off. This ensures the results are comparable.

But real emissions levels are substantially different. They depend on whether the car is driven in a rural or urban setting and on the condition of the car. And they are also heavily affected by the driver’s style.

EcoDrive collects all necessary data relating to vehicle efficiency and, through Blue&Me’s USB gate, transmits it into a normal USB key. The driver plugs this into a Personal Computer.

EcoDrive will encourage the driver to set challenges – CO2 reduction targets for specific journeys or over a set period of time. And in a community site will encourage all drivers to come together and pool their savings - working towards much bigger collective targets and showing that a lot of small contributions join to have a massive impact.
 
Based on the award winning, jointly developed Blue&Me™ platform, “EcoDrive” will enable drivers to better understand and adapt their driving behaviors to minimize their effect on the environment.

For more information please contact your local Fiat dealer in Motorzone, Dock Road, Limerick, contactable on 061-226300.

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